How To Do On-Page SEO In Blogger in 2022
This blog post will teach you how to do on-page SEO at Blogger.com.
Here are my ten steps for performing on-page SEO for any website.
On-Page SEO is concerned with what you do on your web page/site. So you have complete control over what gets 'into' your website.
By implementing correct on-page SEO, you increase your chances of ranking high on Google SERPs.
Do you want your website to be ranked high on Google? Then read this...
Step Zero: Keywords
Even before you begin applying these processes, you should decide on one or two core keywords for which you wish to rank.
These keywords are referred to as my prime and secondary keywords.
For this example, I utilized the straightforward Google Auto-Suggestion tool to choose my core keyword, which is 'how to conduct on-page SEO in blogger.'
Step One: Title
We're now ready to begin Step One, which is the title.
The title tag must be fewer than 55 characters long, or else ellipses will appear.
Use your core keyword as early as possible inside the title tag.
Avoid jamming keywords within your title. Make it legible.
Maintain a distinct title tag for each page/post.
Here are the methods for adding a title to a blogger.com page or post:
Enable Meta Tags in Settings
Go to Settings on the left navigation menu > Scroll down to the 'Meta tags' area on the right. Enable the Meta tags.
Start A New Post
Return to the dashboard and click the '+ NEW POST' button.
Ensure the Search Description is Visible
Enter the Title now
It's time to compose your Title after you've confirmed the presence of the 'Search Description.' It's easy to understand.
Congratulations on completing the first step. Step two is up next.
Step Two: Meta Description
Now, we'll employ meta description to assist search engines to understand what our content is about.
To input your description, click the 'Search Description' drop down on the right sidebar.
Here are a few tips to help you write an effective meta description:
- Make use of both major and secondary keywords.
- Make careful to keep the number of characters to a maximum of 150
- Keyword stuffing should be avoided. Make it legible
- Keep it unique
Step Three: URL
URL is an abbreviation for Uniform Resource Locator.
You'll see a permalinks option on the right sidebar. Expand it and select a 'Custom Permalink.'
URL suggestions:
- Use the primary keyword.
- Enter the URL in all lowercase characters.
- Use a hyphen to separate words.
- Make an effort to make it brief.
Step Four: Site Structure
Make your website visitors think.
Just a few things to keep in mind.
Ensure that the logo has a clickable link to the site.
A well-defined navigation menu
Hyperlinks that can be distinguished from regular text
Step Five: Headings
Headings help to organize your content.
HTML has six headings: H1 through H6.
H1 is your primary heading, and it is normally the largest in font size.
H1 should only be used ONCE in a page/post.
Use H2 tags for subheadings. H3 tags should be used for subtopics of those subheadings.
I propose simply utilizing these three tags: h1, h2, and h3.
You'll note that the primary heading: How to conduct on-page SEO in Blogger is the H1 tag in this blog article.
Step One: Title is an example of H2 tag.
Enable Meta Tags in Settings is an H3 tag.
Make sure to divide your post/page into logical phases and organize them under organized titles. That's all.
Step Six: NLP & LSI
Write as if you were speaking to a friend.
Google wants your content to be conversational.
Gone are the days when Google was too concerned about keywords.
Its powerful Machine Learning and AI algorithms now perform NLP.
What is NLP?
NLP is an abbreviation for Natural Language Processing.So it's not a matter of how frequently you employ the keywords you want to rank for.
It all comes down to context. Use relevant, connected, and contextual language in your material.
LSI stands for Latent Semantic Indexing, and using synonyms and similar terms to boost your content is a fantastic idea.
Step Seven: Internal & External Links
Crawlers at Google seek to crawl and index all relevant material on the internet. At least, to the extent that they are able.
Your website has a decent chance of ranking for a variety of keywords if you have a well-thought-out linking structure.
Furthermore, by linking to external sites, you increase the relevancy and worth of your information even more. Don't be scared to provide links to other relevant external websites.
Step Eight: Anchor Text
The clickable text within your post/page content is referred to as a hyperlink.
They are intended to lead you from one page/post inside the website to another within the website or to an external website.
As a result, search engines may scan and index various bits of material that might improve user experience.
If these clickable links are detailed and useful, they will assist both your website users and search engine bots in gaining clarification.
For the links in your content, utilize relevant, descriptive anchor language.
Step Nine: Image Alt Text
Incorporate graphics and videos into your blog articles and landing pages.
They bring diversity, which is beneficial since it makes your website users more interested in your material.
They'll devote more time to you, which can help you rank higher in Google Search Results.
At the moment, search engines are unable to discern what your image or video is about.
You can help Google rank your photos and videos higher in search results by utilizing relevant, descriptive content as alt text/alternative text for images and videos.
How to Insert Alt Text in Blogger
Click on the picture, then on the Settings icon:
the inter your Alt Text
Step Ten: Sitemaps
A sitemap is similar to a directory of your website's pages and articles.
Sitemaps assist search engines in successfully crawling and indexing your site.
Sitemaps are classified into two types:
Sitemap in HTML
Sitemap in XML
HTML sitemaps are designed to make it easier for people to traverse your website.
XML sitemaps provide crawlers with a path to crawl and index pages/posts.
Blogger.com generates XML Sitemaps automatically.
Simply navigate to your blogger website, add a forward-slash (/), and then sitemap.xml. It's really that simple.
That's all.
These are the 10 stages for performing on-page SEO in Blogger.com.
This is by no means an exhaustive list, but these fundamental actions will undoubtedly help you rank on Google.
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